Zara Olsson (°1991, Gothenburg, Sweden) makes films, installations, mixed media artworks and conceptual artworks. By taking daily life as subject matter while commenting on the everyday aesthetic of middle class values, Olsson seduces the viewer into a world of ongoing equilibrium and the interval that articulates the stream of daily events. Moments are depicted that only exist to punctuate the human drama in order to clarify our existence and to find poetic meaning in everyday life.
Her films are an investigation into representations of (seemingly) concrete ages and situations as well as depictions and ideas that can only be realized in film. By emphasising aesthetics, she tries to develop forms that do not follow logical criteria, but are based only on subjective associations and formal parallels, which incite the viewer to make new personal associations.
Her works are based on formal associations which open a unique poetic vein. Multilayered images arise in which the fragility and instability of our seemingly certain reality is questioned. By parodying mass media by exaggerating certain formal aspects inherent to our contemporary society, she often creates work using creative game tactics, but these are never permissive. Play is a serious matter: during the game, different rules apply than in everyday life and even everyday objects undergo transubstantiation.
Her works are saturated with obviousness, mental inertia, clichés and bad jokes. They question the coerciveness that is derived from the more profound meaning and the superficial aesthetic appearance of an image. With Plato’s allegory of the cave in mind, she makes works that can be seen as self-portraits. Sometimes they appear idiosyncratic and quirky, at other times, they seem typical by-products of American superabundance and marketing.
Her works are characterised by the use of everyday objects in an atmosphere of middleclass mentality in which recognition plays an important role. By choosing mainly formal solutions, she makes work that deals with the documentation of events and the question of how they can be presented. The work tries to express this with the help of physics and technology, but not by telling a story or creating a metaphor.
Her works sometimes radiate a cold and latent violence. At times, disconcerting beauty emerges. The inherent visual seductiveness, along with the conciseness of the exhibitions, further complicates the reception of their manifold layers of meaning. Zara Olsson currently lives and works in Rotterdam.
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González Rojas Adriana Marcela
Hernández Hernández Alejandro José
Himmelsbach De Vries Domenique
International Resource Center For Art Cairo
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Madam Cosmic Entrepreneur Mastermind
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Pedraza Eodriguez Emma Angelica
Plasencia Magdaleno Juan Moisés
Rodríguez Briseño Gustavo Daniel
Salas Dominguez Mayra Alejandra
Sigurdardottir Johanna Kristbjorg
Vanto Dumisani Vanto Dumfiasco
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